Buyers today are using national home search websites to start their home search.  While they are a good place to start, it's important to understand how these sites receive and update their information about the houses for sale.   You may be looking at outdated information and here's why.

THE SYNDICATION PROCESS

 

A seller's agent starts the home marketing process by creating a "listing" that includes key details and selling points, as well as photos.  This information is usually entered into the local multiple listing service (MLS).  All agents within that MLS share access to the most current details on every listing and may, depending on rule requirements, republish listings on their own websites.

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Seller's agents want their client's property to be seen by as many consumers as possible, so they typically use syndication services to republish the listing on various consumer sites, such as Trulia, Zillow and Realtor.com.  Even though the listing agent created the original content, their ability to control future updates may be hit or miss.  In addition, some consumer sites sell listing information to other sites, in a process called resyndication, creating further distance from the original source.  On top of that, the national home search portals. like Zillow and Trulia, pull their information from other various public sites. This can create out-of-date and incorrect information. 

 

 

IMPROVING YOUR RESULTS

 

Consumer property websites, or portals, such as Zillow and Trulia are hungry for as many listings and as much content as possible, that's how they attract visitors.  But they may be less than interested, or even capable of, keeping the information up to date.  As a result, buyers often find properties that are no longer available for sale or otherwise inaccurate details, such as estimated values.  If inaccurate data is being used, Zillow's Zestimate can cause for homeowners and potential buyers since this value is not always a good gauge of the properties value.  

 

THE SOLUTION?

 

Work with and rely on a source who can offer the most current and accurate information. As a Realtor I have real-time access to the most complete inventory of homes for sale, along with the most timely details on prices, market status, comparable sales, etc. My information comes straight from the MLS, and you have access to the same list of homes when you use the home search tool on my website.  In addition, I can also give you access to email updates on qualified properties once they hit the market, as well as upcoming listings.  Why waste your time looking at out-of-date information when you can get the information straight from the source?

 

Contact me today and I will help you get a game plan together for finding a new home.  I can also make sure you are set up with a home search that fits your needs so you can save time while looking through homes.  Please fill out the form to schedule a time for us to chat: